Any dishonest attempt to profit from marketing possibilities with your business is considered affiliate fraud. This includes deploying bots to erroneously activate affiliate payouts or providing fraudulent traffic to your website. In essence, it occurs when someone takes advantage of your affiliate connection to profit from it.
Full protection against digital ad fraud, click bots, and fake leads must be provided
Affiliate marketing fraud is a difficult challenge to address since affiliates can frequently have a diverse mix of traffic quality hidden behind several sources. Consider the possibility of receiving affiliate traffic from any source and automatically filtering out fraudulent clicks. With Trakaff capabilities for affiliate networks and digital advertising, this is quite possible. We monitor traffic in real time to prevent bots and decrease low-quality clicks or impressions that are most likely to expose advertisers to digital ad fraud and dissuade them from advertising.
While other providers may be able to eliminate affiliate fraud using similar strategies, they usually block a huge amount of legitimate traffic and have high wrong-approval rates. Trakaff offers a wide range of custom score sets to ensure that you never block a genuine click or user. Protect your advertising by utilizing affiliate fraud prevention. Automatically restrict and filter the most concerning affiliate traffic, as well as weak clicks from dubious publishers and broker channels.
Affiliate fraud is becoming more prevalent
Affiliate fraud is on the rise, with criminals exploiting every type of payment mechanism, from ISP and cell carrier invoicing to credit card theft. Fake leads and bot fraud can have a significant influence on actual surveys, market research, and the cost per lead program. In recent years, fraudsters have expanded their reach by creating fraudulent software and mobile app downloads, as well as automating the provision of false user information in CPL lead-generation efforts.
These characteristics have led to the growing popularity of Trakaff bot identification filtering among ad business customers. As affiliate fraud continues to decimate advertising budgets by billions of dollars every year, Trakaff predicts that affiliate fraud can affect an advertiser’s total conversions.
Fraud in all forms poses a serious danger to digital advertising. Marketers must contend with a variety of frauds in addition to fraudulent video views, automated installs, iframe misuse, and PPC click fraud. Many advertisers are forced to halt campaigns or discontinue relationships with specific ad networks due to the violent traffic that ad fraud causes.
Fraud detection in digital advertising
More reasonable quality management techniques would surely require more advertisers, increased ad budgets, more precise targeting, more effortless conversion points, and various combinations of ad campaigns. Trakaff anti-fraud tools can automatically filter traffic in real-time utilising smart algorithms that comprehend each affiliate’s traffic quality and the audience’s behaviour patterns. More dangerous affiliates can be set to more rigid filters, while affiliates with largely clean traffic can be filtered more leniently.
Create a clever business sense that can automatically identify or block affiliates with intermediate fraud ratings greater than a certain threshold or that can automatically follow allies on certain campaigns they are influencing. Without impacting your genuine traffic, Trakaff offers a flexible technology that uniquely adapts to ad fraud.
Before shady affiliates can access your network’s campaigns and tracking links, Trakaff’s screening of the most recent sign-ups on your network can spot publisher fraud. Trakaff can identify affiliate fraud before it occurs using a sophisticated system of phone verification and email validation.
Fraud-free mobile advertising
The digital mobile ad industry has seen a surge in traffic over recent years. As advertiser budgets continue to grow, fraud follows a tendency to manipulate manageable payouts to increase payouts. Multiple app brands have already suffered hundreds of millions of dollars in failures due to fake installs caused by bot traffic. Trakaff can screen clicks from fraudulent publishers and redirect or intercept 100% of high-risk clicks without harming advertisers or ad networks.
Protect Affiliate Networks From Fraud
Provide real-time fraud protection with numerous reputable affiliate marketing tracking platforms. Thwart click fraud and scathing traffic in real-time from fraudulent affiliates and publishers on platforms such as:
HasOffers
Trakaff
LinkTrust
CAKE
Affise
Everflow
Prosper
Voluum
RedTrack
TapAfiliate
PostAffiliatePro
Instantly protect your affiliates & ads from fraud & abuse!
Trakaff can completely merge into your affiliate network, ad server, tracking platform, or straight into your landing pages to cover your ad campaigns. Our fraud prevention tools even make it simple to identify and block fraudulent representatives in real time.
You can easily adjust settings and features, such as strictness levels and risk-scoring opportunities to create a service that fits seamlessly with your traffic. Our support team is comfortable helping with integration and optimizing your settings for maximum performance.
Affiliate tracking platforms with unrestricted Trakaff integrations to prevent affiliate fraud within affiliate networks.
The post What is affiliate fraud? appeared first on Trakaff.
Any dishonest attempt to profit from marketing possibilities with your business is considered affiliate fraud. This includes deploying bots to erroneously activate affiliate payouts or providing fraudulent traffic to your website. In essence, it occurs when someone takes advantage of your affiliate connection to profit from it. Full protection against digital ad fraud, click
The post What is affiliate fraud? appeared first on Trakaff.
